Big-box retailers like Target have seen significant sales growth in trading cards, with their sales up nearly 70% last year driven primarily by Pokémon, according to the company’s statements. Walmart also reported a sharp rise in online trading card sales of 200%. Both companies are facing issues with scalping and plan to expand space for trading cards as part of their growth strategies.
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The resurgence in trading card sales highlights the enduring appeal of Pokémon among consumers, even in an era where digital gaming has become increasingly popular. As retailers look to capitalize on this trend, the industry is likely to continue adapting to meet consumer demands and mitigate scalping issues.
Written by James Tobias
Bitcoin Desk
